30 November 2021
Al Ahli Bank of Kuwait (ABK) continues its efforts in raising awareness about customers’ rights while banking in Kuwait, by reinforcing the importance of the Consumer Protection Guide issued by the Central Bank of Kuwait. This initiative is part of the year-long ‘Let’s Be Aware’ campaign launched by the Central Bank of Kuwait in collaboration with the Kuwait Banking Association.
Mr. Ahmad Altayyar, Area Manager - Retail Banking Division at ABK said: “The guide includes key practices that consumers need to be aware of while banking to recognise their rights and their privileges. Protecting consumers’ rights and educating our clients is a priority at ABK. Through the ‘Let’s be Aware’ campaign, we can showcase the importance of inclusion, as well as raise awareness about consumers’ rights and the bank’s compliance with national and international laws.”
The Consumer Protection Guide, issued by the Central Bank of Kuwait, is in accordance with the principles of financial consumer protection approved by the Finance Ministers and Central Bank Governors of the G20 countries in October 2011. The guide includes a set of principles complementing the various rules and guidelines issued by the Central Bank of Kuwait for protecting customers in their dealings with banks.
The ‘Let’s Be Aware’ campaign highlights many topics throughout the year, including bank card usage, guidance on borrowing, fraud management, cybersecurity protocols, awareness about rights of special needs customers, and more.
For more information, please follow the campaign’s Instagram and Twitter accounts at
@dirayakw and visit the campaign’s official website at www.dirayakw.com.